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Training/AI for Marketing & Content
FunctionIntermediate2 Days

AI for Marketing & Content

Create more content, faster, without sacrificing quality. Use AI as a creative partner to scale output.

2 Days
Intermediate
€3,500per person·Min. 2 participants
Book now

Overview

Content demands are endless but resources aren't. This course teaches marketing teams to use AI as a creative partner—not a replacement—to produce more content, maintain brand voice, and scale output without scaling headcount. From ideation to SEO optimisation, learn the full AI content workflow.

Designed for

Marketing TeamsContent CreatorsBrand ManagersSocial Media Managers

Prerequisites

AI Foundations course or equivalent AI familiarity

Learning outcomes

Double content output without doubling effort
Create on-brand content that maintains your voice
Repurpose content efficiently across channels
Improve SEO with AI-assisted optimisation
Build efficient AI-human creative workflows
Measure content performance and iterate

Course structure

AI Content Strategy

What to automate vs keep human. The creative partnership model. Protecting brand authenticity.

Ideation & Brainstorming

Generating ideas at scale. Breaking creative blocks. Trend identification. Content calendars.

Writing & Editing Workflows

First drafts, rewrites, and polish. Maintaining your voice. Speed vs quality trade-offs.

Hands-On: Brand Voice Calibration

Create a brand voice prompt that produces consistently on-brand content.

Content Repurposing at Scale

Blog → social → email → video script. Maximising content ROI. Format adaptation.

SEO & Discoverability

Keyword integration. Meta descriptions. Content optimisation. AI-assisted SEO audits.

Social Media & Campaign Content

Platform-specific content. Ad copy. Email campaigns. A/B variant generation.

Workshop: Content Production Pipeline

Design your team's AI-assisted content workflow. Build templates for your top content types.

What participants receive

Brand Voice Prompt Template (customised)
Content Repurposing Matrix
SEO Optimisation Checklist
Social Media Prompt Pack (by platform)
Campaign Copy Templates
Content Production Workflow Map

Delivery options

On-site

We come to your offices. Ideal for team-wide training.

Remote

Live virtual sessions. Full interaction with instructors.

Dublin venue

Join scheduled sessions at our training facility.

Enquire about AI for Marketing & Content

Request this course for your team. We'll follow up with availability, pricing for your group size, and answer any questions.

We respond within 24 hours with a tailored proposal

Flexible scheduling for on-site, remote, or hybrid delivery

Volume discounts available for larger groups

Enquire about this course

We'll respond within 24 hours. Your information is kept confidential.

Frequently asked questions

Want to learn more about who we are? More about us

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